Having mentioned pocket resumes in an earlier post, I thought it might be useful to provide some information on how to make one. The following is an edited extract from another blog post with the same title from Six Degrees Recruitment, Carlisle:
This Autumn, we are thinking small. Shrink your resume and take it everywhere you go.
It’s called a pocket resume and whether you print it on a business card or plop it on your iPhone with an app, it’s a great way to share some of your strengths. Because of its diminutive dimensions, you won’t give most of your credentials when you give one away, but you will provide new connections and hiring managers with an appetiser size of your talents.
Whether you’re in the thick of a job hunt or just tip-toeing into a stealth search, a pocket resume could be a crucial piece for marketing yourself. Why? Because it’s concise, discrete and easy to use at both career fairs and professional networking events.
“It’s a great networking piece” and a way for people to be “clear, precise and memorable,” said Mark Connor, Managing Director of Six Degrees Recruitment. “It really forces you to think what is absolutely critical,” he said.
Your pocket resume needs to dovetail with your elevator pitch, and may even have some of the same elements and phrases. But because it is the size of a business card, it really must be concise.
So how do you create a pocket resume? Here’s a quick guide:
Here’s what we feel should be on the list:
• Your phone number and email
• Web address for personal website, or social media profile
• Three titles that describe you and what kind of work you’re good at – and are seeking
• Standout traits: bilingual, ability to create web apps, others
• A short memorable summary, for example: “a one-man geek squad”
So what do you take off? Plenty. “You’ve got to cut, cut, cut” to make it concise. That means you skip your work history and university degrees – unless of course they will open a lot of doors.
Make sure the type size is at least 9 point so 50-something recruiters and others can read it. We prefer a one-sided format so the recipient can jot down something about you on the flip side. Other experts say using both sides to sell yourself may be a good idea. If you’re in the arts or creative professions, you may want to express that a bit with the design or a tiny illustration. It may be a good idea to test yours on a variety of people with different perspectives to make sure it works and really captures your essence.
At upcoming networking events, you want people to realise you’re an expert, and “put an impression in that person’s head” and hands with your pocket resume.
Thanks to Mark Connor for permission to use this material.
Col's Blog has become UOC Careers Blog! It will contain regular contributions from our Advisers at the University of Cumbria Careers Service plus occasional guest contributions. The content is principally aimed at University students and graduates but anyone can feel free to read and comment. Any views and comments expressed are however personal to the authors and do not necessarily reflect the official view of the University.
Tuesday, 20 November 2012
A Guide to Pocket Resumes
Labels:
business card,
CV,
elevator pitch,
marketing,
pocket resume,
resume
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2 comments:
Pocket resumes seem to help job seekers create their brand name. And as mentioned in the article, job seekers could include their blog address to enhance their brand name. We posted a piece http://academy.justjobs.com/will-blogging-get-you-hired/ that discusses what to
include in professional blogs. - Erich
Thanks for this link, Erich - will take a look
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