Wednesday 6 July 2011

Young Talent Awards - A Way into Advertising

The Action Planning Group (APG), representing the "world's leading communications strategists", run a biennial competition to award the best thinking by students in full-time education.

The deadline for this year's APG Young Talent Awards is Friday 26th August 2011. According to APG's Gareth Goodall, this is what you need to do to enter and what you stand to gain:

"In not more than 1,000 words, tell us about a brand that you would like to invent that would appeal to people your age. The brand should be invented completely from scratch. The best three entries will be given a prize at the 2011 Awards Ceremony, before an audience of leading strategists from London's top advertising agencies. This would give you a great way of securing a job in the ad industry: of last year's winners, two are now in full-time employment in advertising agencies and the third will walk into a glittering career when she graduates."

You can find the Rules of Entry and more details at http://www.apg.org.uk/?p=1163

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